The Savimex company is a client that seeks innovative solutions and strives to be ahead of it's competitors. Before us, from the Modern World Studio team, was the task of reflecting this approach in another project for a line of snacks with the Savi brand.

With the packaging redesign, our team had to create looks that communicated in the language of the youth audience, as children and teenagers are the primary consumers of these items.

The visual style reflects the character of the brand - original, lively, communicative. An accent in the logo is the corresponding type of snack, which seems to pop out of the letter "V". Each package has its own look and feel. Literally! The look is composed to resemble a playful and greedy animated animal.The fictitious product window is reminiscent of a mouth that happily eats, talks, and conveys messages. The painted images are complemented by a stylized hand reaching for the snack.
The result is dynamic and authentic packaging that sets the product apart from its competitors.