Kunde:
Microbiosintes
Vita Gran Pet food
ZUM PORTFOLIO
Vita Gran Pet food
TM and packaging line
Dienstleistung:
Markengestaltung,
Verpackungsdesign,
Retusche,
Fotografie,
Visualisierung von Verpackungen
Industriebranche:
Heimtierbedarf
ZUM PORTFOLIO
The Task
The company “Vita Grand” turned to us with the request to create a trademark and a series of three packages. They are producers of vitamin-rich grass granolas for animals.
Our main goal when developing the design was to create a bright, juicy design which would be easily recognizable on the shelf, pop out among its competitors and have an ecological and natural look. Every pet owner wants their pet to eat natural and beneficial food. This is why the design had to completely support this vision. Since the series contains three different products for three different kinds of animals, we wagered on bright and clear photos of those animals, which directly and visually would diversify the products.
Keeping the same message in mind, we also created the trademark – we used a green leaf with the V in Vita, which symbolizes freshness, nature and life, as is also the meaning of the word Vita itself.
Since the company lovingly creates its products for animals, we put a heart as the back of the logo. This way we achieved a beautiful, bright and lively package as a package for pet food should be.
Our main goal when developing the design was to create a bright, juicy design which would be easily recognizable on the shelf, pop out among its competitors and have an ecological and natural look. Every pet owner wants their pet to eat natural and beneficial food. This is why the design had to completely support this vision. Since the series contains three different products for three different kinds of animals, we wagered on bright and clear photos of those animals, which directly and visually would diversify the products.
Keeping the same message in mind, we also created the trademark – we used a green leaf with the V in Vita, which symbolizes freshness, nature and life, as is also the meaning of the word Vita itself.
Since the company lovingly creates its products for animals, we put a heart as the back of the logo. This way we achieved a beautiful, bright and lively package as a package for pet food should be.
