Client:
Berezka
Lakomstvo curd cheese dessert
TO PORTFOLIO
Lakomstvo curd cheese dessert
Packaging design TM and Illustration
Industry:
Dairy products and Ice cream,
Sweets
TO PORTFOLIO
The Task
“Berezka” is a famous line of shops which offer a variety of traditional Russian products in Bulgaria and Romania. An example of such a product is “Tvorozhnyj syrok”. It is a small cheese bar with added flavor like chocolate or vanilla and covered with chocolate. We received a project to design the trademark “Lakomstvo” for such a product and create a character – Buratino with a golden key. The design aimed to bring its audience back to their childhood and remind them of a familiar dessert. The series included three flavors – vanilla, condensed milk, and chocolate with sour cherry.
On the shop shelf
