The Task
Redesign of a nut package line. Reason – lack of communication and information on the package, leading to a decline in sales.
The Result
The company “Detelina” is well known on the Bulgarian market as a producer and distributer of a wide variety of nuts, some of which are imported from different parts of the world.
For this specific project we needed to recreate Detelina’s logo in Cyrillic and a series of closed nut packages. The main challenged proved to be to take quality photos of the products and clean them of any imperfections and natural defects, while at the same time bring out the positive details. Each nut requires individual attention when making such detailed retouching of a product. Each inch of the image is enrichened by additional information, specifically adding more light and shadows and adding more weight and volume to the objects so that we get an excellent final result even when flexo-printed.
For this specific project we needed to recreate Detelina’s logo in Cyrillic and a series of closed nut packages. The main challenged proved to be to take quality photos of the products and clean them of any imperfections and natural defects, while at the same time bring out the positive details. Each nut requires individual attention when making such detailed retouching of a product. Each inch of the image is enrichened by additional information, specifically adding more light and shadows and adding more weight and volume to the objects so that we get an excellent final result even when flexo-printed.
