THE TASK

Bravo is one of the big brands on the Bulgarian market, it has proven itself with the quality of it’s products, which has successfully positioned itself as a brand-expert in meat production for almost 30 years. Creating an original design for such a recognisable brand is a serious challenge, requiring a professional and innovative approach.

The main task of the design was to position the product as a premium class, while at the same time leaving no doubt about it’s naturalness and taste qualities. In order to present the delicacies in a sophisticated way, together with the client we organized a special photo shoot. The Bravo team invited chef Ivanov, who skillfully arranged the sandwiches so that we could achieve a modern design of attractive packaging. With this approach, the team showed us that the Bravo brand is a worthy player in the market.

THE SOLUTION

Our aspiration was that each individual "hero" - turkey delicacy, premium bacon, turkey fillet, pork leg, pork neck, pork fillet, Florentiner, creates a feeling of irresistibleness. The company of fresh vegetables and fresh salad leaves completes the overall look. Professional shooting and subsequent retouching enhance the qualities of the packaging. The design that the Modern World Studio team made once again reminds that Bravo Premium is for special customers. The modern fonts and overall solution reveal the attention to detail with which our designers approached this project. The goal has been achieved - we have a bright packaging design that successfully imposes the products of the Bravo Premium series.